BLACK VEIL BRIDES Singer Releases Lyric Video For 'The Promise' Song

March 29, 2019

The official lyric video for the song "The Promise" from BLACK VEIL BRIDES singer Andy Biersack (a.k.a. Andy Black) can be seen below. The track is taken from his much-anticipated sophomore album, "The Ghost Of Ohio", which will be released on April 12 via Lava/Republic.

Andy says: "'The Promise' was inspired by my days spent driving from my neighborhood on the west side of Cincinnati and heading towards the city and into northern Kentucky where I spent almost all of my teenage years in bands, working on a dream. Every day I would use that drive as a chance to plan and think and hope and wish that one day I would be able to make music and tour the world. Over the years, that dream has remained, but like all of us as we grow up, often our interests and methods change over time. This song is about trying to remain true to what you wanted the most when you had nothing and keeping that very same passion and drive close to your heart."

"The Ghost Of Ohio" sees Black re-teaming with Grammy-nominated producer John Feldmann (BLINK-182, PANIC! AT THE DISCO),who helmed 2016's acclaimed debut, "The Shadow Side". "Westwood Road" was mixed by Grammy winner Neil Avron (TWENTY ONE PILOTS, THIRTY SECONDS TO MARS). The new album is semi-autobiographical, mining the haunted history of Black's hometown to tell a story that explores his childhood anxieties and obsessions.

Black, who's always had a reverence for the magical convergence of sight and sound, created the diverse album to also serve as a soundtrack for its graphic novel counterpart, marrying melancholy themes with upbeat rock and pop to tell the tale of someone who died young and whose spirit inhabits an area for a hundred years looking for ways to connect. The album's artwork was painted by Eliran Kantor (ICED EARTH, TESTAMENT).

Black will support the album with "The Ghost Of North America" tour, a headlining run that will kick off April 7 at Ace of Spades in Sacramento, California.

Black, born Andy Biersack, left Cincinnati for Hollywood at age 18. He lived out of his car, broke, and as Rolling Stone once put it, "subsisting on visions of what would become his wildly successful glam-metal outfit, BLACK VEIL BRIDES." By his early 20s, he led BLACK VEIL BRIDES on extensive world tours, released a string of Billboard Top 10 and 20 albums and was splashed across the covers and pages of magazines ranging from AP to Italian Vogue.

On the "The Shadow Side", Biersack stretched his creative wings beyond the blueprint of the vintage-Sunset-Strip-meets-modern-hard-rock-vibe of BLACK VEIL BRIDES. "That album was the beginning of a return to who I've always wanted to be," he says. "A rediscovering of my deepest roots."

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