DEEP PURPLE: Official 'Hell To Pay' Lyric Video Released

March 22, 2013

The official lyric video for the song "Hell To Pay" from British hard rock legends DEEP PURPLE can be seen below. The track comes off the band's 19th studio album, "Now What?!", which will be released via earMUSIC, the Hamburg, Germany-based international rock label which is part of Edel Group, on the following dates:

* Germany, Switzerland, Austria, Finland, Spain: April 26
* UK, France, Benelux, Poland, Czech Republic, Norway, Denmark: April 29
* North America, Italy: April 30
* Sweden: May 1

The track listing for the CD is as follows:

01. A Simple Song
02. Weirdistan
03. Out Of Hand
04. Hell To Pay
05. Body Line
06. Above And Beyond
07. Blood From A Stone
08. Uncommon Man
09. Après Vous
10. All The Time In The World
11. Vincent Price

"Now What?!" will also be released in a limited quantity with a bonus track and a bonus DVD featuring DEEP PURPLE in conversation plus additional audio material. This edition will be available in a digipak with a cut out front cover. "Now What?!" will also be released as double vinyl LP containing a bonus track, as in the limited-edition CD.

After various songwriting sessions in Europe, the band recorded and mixed the album in Nashville, Tennessee with producer Bob Ezrin (KISS, PINK FLOYD, PETER GABRIEL, ALICE COOPER, KANSAS). The CD contain 11 tracks, including "Out Of Hand", "Weirdistan", "Uncommon Man" and "Above And Beyond". The latter song references the band's late keyboard player, Jon Lord, in the lyric "Souls having touched are forever entwined."

According to a press release, "Now What?!" was recorded with no musical rules… and it shows a modern and fresh production… to the point that DEEP PURPLE have never sounded so close to the spirit of the '70s in the last 20 years as they do now. The CD has the excellence and elegance of "Perfect Strangers" and the wild freedom of "Made In Japan".

The first taste of "Now What?!" will be the release of a double A-side single on March 29 (as a limited and numbered vinyl seven-inch, CD single and digital download).

Seven-inch vinyl (limited to 1000 numbered copies)

Side A:

01. Hell To Pay (radio edit)

Side B:

01. All The Time In The World (radio mix; edit)

CD Single

01. All The Time In The World (radio mix; edit)
02. Hell To Pay (radio edit)
03. Perfect Strangers (bonus track live)
04. Rapture Of The Deep (bonus track live)

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