GENE SIMMONS' 'No Good TV' Network Balances On Very Edge Of Bad Taste

June 14, 2007

Jay Baage of Digital Media Wire reports:

No Good TV is a new web video network geared to 18-34 year-old men, or perhaps I should say boys, because its appeal is clearly to guys who enjoy fart-jokes and rock'n'roll more than high culture. But then again, what else can you expect from a company that has the old KISS bassist Gene Simmons, you know with the tongue, as an investor and Chairman of the Board? NGTV balances on the very edge of bad taste, but it's certainly a whole new kind of web video experience.

Unlike YouTube and along the lines of the hyped online TV service Joost, NGTV aims to have the look and feel of professionally produced television, but totally uncensored and with interactive and animated components.

"Quality programming is our thing, unlike all the user-generated content sites that are out there. We are trying to give MTV and HBO a run for its money," says Kourosh Taj, Co-President and Head of Programming.

While the comparison to HBO seems a little far-fetched, NGTV certainly looks better than most original web TV networks I have seen out there. Like HBO, NGTV embraces the fact that they can use the work "fuck," but takes it too a whole other level. You'll see what I mean.

The channel promotes itself as "the world's largest producer of uncensored celebrity news and entertainment programming." The on-air hosts Carrie Keagan and Shark Firestone are joined by CG animated NGTV mascots, including Cock Tolstoy, a rooster with an attitude problem and Beaver Brown, a furry, fun loving beaver. The cock and the beaver — NGTV prides itself on being sophomoric: "We are all about having fun, but never cross the line of being aggressive or angry. We are not a gossip rag. We want celebrities to come here and feel welcome. This is a place where it is appropriate to let loose," says Kourosh Taj.

Read the entire article at Digital Media Wire.

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