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GENE SIMMONS To Attend SIA.09 SnowSports Trade Show In Las Vegas

January 12, 2009

Dussault Apparel, Inc. has announced that the company founder Jason Dussault will be attending the SIA.09 SnowSports Trade Show 2009 SIA Ski and Snowboard convention in Las Vegas with rock legend Gene Simmons.

Dussault and Simmons will be showing their latest collaborations of hats and beanies to be released later this year under the MoneyBag moniker, as well as wallets, belts and luggage. Each item features the Gene Simmons-created and -designed MoneyBag logo.

The SIA.09 SnowSports Trade Show, the world's foremost ski and snowboard convention, takes place Tuesday, January 27 to Friday, January 30, 2009 at the Mandalay Bay Convention Center. This trade, professionals and superstar participants' show will deliver the largest, most concentrated and authentic trade event in the snow sports industry with nearly 20,000 attendees. The show launches the styles, technologies, innovations, culture, and energy of snow sports presented by close to 1000 brands.

Jason Dussault comments, "Growing up in the snow sports capital of Canada, British Columbia, the ski and snowboard industry is one that I admire, have first hand knowledge of and respect for. I am pleased to be finally making my mark as a designer in this ever-growing marketplace. Since every top brand, and every elite retailer and dealer from the U.S. and Canada will attend this show, we are excited to display our goods and submit them for orders to domestic and international sales representatives."

Dussault Apparel sales agent Michael Rosen of LivinTheDream, Inc., and SIA SnowSports Regional Rep of the Year Award 2006/2007, states, "Having Gene Simmons in town to promote the new MoneyBag line of apparel will really heat up attention for the brand in this new territory for them. The product is of great design and fantastic quality and I look forward to helping sell and promote the product at this great event."

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