JIMI HENDRIX To Be Inducted Into FENDER Hall Of Fame

July 8, 2010

Fender Musical Instruments Corp. (FMIC) has announced that it will honor rock legend Jimi Hendrix and founding employee George Fullerton at its fourth annual Fender Hall of Fame induction ceremony, 4 p.m. to 5 p.m. on Friday, August 13, 2010, at the Tempe Center of the Arts in Tempe, Ariz.

The Fender Hall of Fame was created in 2007 as an annual celebration of Fender founders, artists, leaders, innovators and other historically significant figures, and as an institution in which their contributions to the company's legacy are permanently commemorated.

Special guests at the 2010 induction ceremony will include Janie Hendrix, Eddie Kramer, Geoff Fullerton, Kenny Wayne Shepherd and Chris Layton.

Janie Hendrix, CEO of Experience Hendrix LLC, is the central figure in preserving and protecting the ongoing legacy of her legendary stepbrother, Jimi Hendrix. As the head of the Hendrix estate for nearly a decade, she will be present at the induction ceremony that afternoon to accept the honor on behalf of Jimi Hendrix and the Hendrix family.

Over a career spanning nearly half a century, world-famous recording producer and engineer Eddie Kramer is well known as the man who recorded Jimi Hendrix; playing an integral role in recording every seminal Hendrix album from the 1967 debut "Are You Experienced" to 1971's "The Cry of Love". Kramer is unquestionably one of the most renowned and well-respected producer/engineers in rock history; his work has also included famous albums for THE BEATLES, THE ROLLING STONES, LED ZEPPELIN, DAVID BOWIE, PETER FRAMPTON and many other artists.

Fender's own Geoff Fullerton is the son of George Fullerton, one of Leo Fender's best friends, first employees and key right-hand men during Fender's original 1940s-1960s golden age. A generation later, Geoff Fullerton has lent his own talents as a builder to the Fender Custom Shop in Corona, Calif.; he remains there today and will be on hand at the induction ceremony to accept the honor on behalf of his father and family.

The fourth annual Fender Hall of Fame induction ceremony will also feature a musical performance by noted blues guitarist/singer/songwriter Kenny Wayne Shepherd, ably backed by premier electric blues drummer Chris Layton, formerly of DOUBLE TROUBLE and also known for his work with a variety of artists, including STORYVILLE, ARC ANGELS, DOYLE BRAMHALL II and many others.

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