METALLICA's 'Death Magnetic' Sells More Copies In Norway In One Day Than U2 Did In A Week
September 15, 2008Norway's biggest record store chain Platekompaniet has told the country's music industry magazine Faro Journalen that first-day sales of METALLICA's new album, "Death Magnetic", have exceeded all expectations.
"We had the best first-day sale ever with 'Death Magnetic' by a pretty big margin," product manager Morten Lund at Platekompaniet tells Faro Journalen. "We knew it was going to do well, but seeing 'Death Magnetic' perform this good is just insane." Lund continues, "We are talking fantastic numbers here. What other artists sell in their first week — and now we are talking bands like U2 — METALLICA sold in a single day."
He adds, "When we have big titles that are expected to sell 5-6,000 copies in their first week of release, the smaller shops in the chain often don't manage to keep up with the shops in the biggest Norwegian cities, but on 'Death Magnetic', it sold almost better in the shops outside of Oslo."
Platekompaniet has 22 stores in Norway.
Universal Music Norway has told Faro Journalen that they expected to sell around 60,000 copies (double platinum) of "Death Magnetic" before Christmas, and that the album's initial shipment was 35,000.
METALLICA has had five albums reach the No. 1 spot on the Norwegian album chart.
(Thanks: Asbjørn Slettemark)
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