MUDVAYNE And PLUGD Go Beyond The Page With First-Ever Collaborative Album Review
December 18, 2009MUDVAYNE has partnered with Plugd to give their fans the opportunity to unite and become official critics for their upcoming self-titled release, due December 22 from Epic Records.
Plugd is a promotional tool that allows artists to share their music in exchange for digital word of mouth (i.e., a Facebook status update and/or Tweet).
MUDVAYNE's new album is featured at www.plugdtunes.com/mudvayne from December 17 to December 29 for fans to speak up and spread the word.
The first track is available to stream with no stipulations, but in order to hear more, fans must let the band know what they think of the song by writing a comment or giving the track a rating from 1-5. Comments and ratings will serve as Facebook and/or Twitter posts for all of their friends to see.
The top comments will be compiled into one collaborative album review — for the people, from the people. Listen and let your voice be heard!
MUDVAYNE has tapped director Frankie Nasso (ALL THAT REMAINS, HATEBREED, EMMURE, BRIAN "HEAD" WELCH) to film three conceptually linked videos for the tracks "Scream With Me", "Beautiful And Strange" and "Heard It All Before". All three songs comes off the band's forthcoming self-titled album, which is available for streaming in its entirety at Yahoo! Music. Reportedly the first album to ever use blacklight-reactive ink (making it only visible under a black light),the CD's cover image was created by world-renowned tattoo king Paul Booth.
Every bit of art and text in the packaging of the record will be printed on ink that can only be seen under a black light.
The album will be available in the following formats:
***1. Super Deluxe - "Limited-edition" run of only 1,000 copies which will be sold direct to the consumer from the band's site. Pre-order it at Mudvayne.com starting next Tuesday, November 10 and receive the digital album two weeks before release!
It contains:
a. The deluxe version of the album
b. The album on glow-in-the-dark vinyl (also blacklight-reactive)
c. A 24-inch blacklight
d. A 24x24 poster designed by Paul Booth in blacklight-reactive ink
e. An 8x8 blacklight-reactive decal designed by Paul Booth
***2. Deluxe – "Limited-edition" first run of 100,000 copies. Pre-order it at Mudvayne.com starting Tuesday, November 24 and receive the digital album two weeks before release!
It contains:
a. The album in jewel case
b. A LED, keychain-sized blacklight
c. Special blacklight-reactive packaging designed by Paul Booth
***3. Vinyl
a. Glow-in-the-dark vinyl (also blacklight-reactive)
b. Blacklight-reactive art designed by Paul Booth
***4. Jewel Case
a. Blacklight-reactive art designed by Paul Booth
Due on December 22 via Epic, "Mudvayne" has been described by drummer Matt McDonough as "the best" CD "the band has recorded since our second album, 'The End Of All Things to Come'." The album was produced by Dave Fortman's (SLIPKNOT, EVANESCENCE) right-hand man, Jeremy Parker, and is "a little more retro for MUDVAYNE" from a songwriting point of view, according to singer Chad Gray. "We've been kind of making this natural progression, and I think for this one, we just sort of naturally regressed," he told Noisecreep. "We took the smarter songwriting guys that we've become and mixed it with the not-smart songwriting guys that we were ... I mean, we used to just take 20 parts, cram it together, and call it a song. Over time, playing in a band, you kind of know what to expect. It doesn't really make it easier, but you kind of have this thing in your head that you kind of know where you're going. You can see the light at the end of the tunnel before entering the tunnel. It's faint, and dim, but it's there."
"Scream With Me":
"Heard It All Before":
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