PURE INC. Announces New Bassist

March 31, 2007

Swiss rockers PURE INC. have announced the addition of bassist Ueli "Hoffi" Hofstetter to the group's ranks.

PURE INC. recently finished recording a new nine-song demo following the group's split with AFM Records. The tracks were mixed at the Little Creek Studios in Gelterkinden (Baselland) with V.O. Pulver (studio owner, engineer and producer, as well as singer and guitar player of GURD). A new song, entitled "The End", has been posted online at www.myspace.com/pureinc.

PURE INC.'s second album, "A New Day's Dawn", was released in March 2006 via AFM/MV. The follow-up to 2004's "Pure Inc." was produced by Tommy Vetterli (CORONER, KREATOR) while the mastering was handled by Mika Jussila (H.I.M., NEVERMORE, EXODUS) at Finnvox studios in Helsinki, Finland.

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