Report: AC/DC Concert Good For Regina Business

August 24, 2009

Joe Couture of the Leader-Post reports: The spin-off effects of the AC/DC concert for the [Regina, Saskatchewan, Canada] business community are worth between $10 million and $15 million, estimated the president and CEO of the Regina Regional Opportunities Commission (RROC).

"We haven't done an analysis, but for THE ROLLING STONES, the economic analysis before it occurred was $30 million for the two concerts for the community," said Larry Hiles. "So if you wanted to draw an analogy, there's about 40,000 tickets sold for this one. That pretty much puts it on par with one of THE ROLLING STONES concerts, so you're looking at about half. (THE STONES) occurred over a weekend. (AC/DC is) on a Monday, so ... you could easily estimate it's going to be a $10 to $15 million economic impact."

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