Second Season Of GENE SIMMONS' 'Family Jewels' To Premiere In March

February 15, 2007

According to USA Today, A&E has set a March 25 premiere date for the second season of KISS bassist/vocalist Gene Simmons' reality-TV show "Gene Simmons Family Jewels". The cable channel began production last fall on 20 one-hour episodes.

A&E had ordered a 13-episode first season.

"Family Jewels" delivered an average 1.3 million viewers per episode, according to Show also improved its Monday-at-10 timeslot by 56% among adults 18-49 (766,000) and 45% among adults 25-54 (742,000) vs. the previous year.

Second-season antics — which will continue to revolve around Simmons, longtime girlfriend Shannon Tweed and their two kids — are sure to shock, Simmons told Daily Variety.

"People's jaws will drop," he said. Show's appeal is strong because "everyone wishes they had this family. Every guy wishes he was me. It shows how you can be happy."

The first 13-episode season of "Gene Simmons Family Jewels" were released on double-DVD in time for Christmas.

Simmons announced on his web site that "Gene Simmons Family Jewels"' first episode was the most-watched series premiere of any A&E show since the launch of "Dog the Bounty Hunter" in August of 2004. There have been 12 new prime-time series since that date.

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