SEVENDUST: 'Unraveling' Video Released

April 20, 2010

"Unraveling", the brand new video from Atlanta, Georgia's SEVENDUST, can be viewed below. (Note: The video stream may not be available to some non-U.S. residents.)

"Unraveling" is getting a great reaction at Rock Radio and is Top 20 on the Active Rock charts. With back-to-back double-digit add weeks at Active Rock before its actual add date, this is the most well-received SEVENDUST track in the last decade.

"Unraveling" comes off SEVENDUST's new album, "Cold Day Memory", which is being released today (Tuesday, April 20) on the band's own 7Bros. Records, through Warner Music Group's Independent Label Group. The CD — produced by Grammy Award winner Johnny K (DISTURBED, STAIND, 3 DOORS DOWN, PLAIN WHITE T'S) — is the group's first new album with its original lineup back together with Lowery's return after his departure in 2003.

While SEVENDUST's last few efforts were mainly heavy and rhythmic, the new songs balance brutality with textural passages and infectious counter-melodies. There are even fleet-fingered guitar solos. But whether confronting the listener with double-bass drums and staccato power chords or using melodic arpeggios and soft brush strokes to sweeten the sound of Witherspoon's multi-faceted vocals, SEVENDUST sounds excited, energized and ready to take on the world.

All five band members contributed to the lyrics on "Cold Day Memory", and the songs were works in progress up until the moment they were recorded. In the end, the band crafted songs that encapsulated their experiences with the world and one another. Witherspoon, who recently became a father, penned some lines about commitment and responsibility, while Rose, who was going through a painful divorce, wrote lyrics about heartbreak and disillusionment. The album's first single, "Unraveling", was co-written by Lowery and Dave Bassett (SHINEDOWN, PUDDLE OF MUDD) and is about the collapse of a relationship, while "Confession" indirectly addresses Lowery quitting and returning to the band.

A two-minute sample of the DVD portion of "Cold Day Memory" can be viewed below.

"Unraveling" video:

"Cold Day Memory" DVD preview:

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