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SWEDEN ROCK FESTIVAL Nominated For 'Best International Music Festival' Award

November 15, 2012

Sweden Rock Festival is among the nominees for the "Best International Music Festival" award at the Concert Industry Awards from Pollstar, the only trade publication covering the worldwide concert industry. This is the first time a Swedish festival has been nominated for the prize.

"It feels great," says Sweden Rock Festial CEO Mats Natvig. "We see this as an acknowledgement of our long term efforts to make Sweden Rock a comfortable festival with a high service level and friendly atmosphere for our audience and the artists.

"In the last few years, Sweden Rock Festival has enjoyed increasing international recognition and we now get visitors from some 50 countries. This nomination should serve to further strengthen the Sweden Rock brand."

Pollstar magazine was founded in 1981 and is the world's leading live music business magazine. Each year, it invites hundreds of randomly selected music business professionals to participate in nominating for the annual awards gala, Pollstar Concert Industry Awards in Los Angeles. The 2012 winners will be presented on February 7, 2013.

The nominees in the "Best International Music Festival" category for 2012 are:

* Sweden Rock Festival
* Bluesfest Byron Bay (Australia)
* Primavera Sound (Spain)
* T In The Park (UK)
* Tomorrowland (Belgium)
* V Festivals (UK)

No Swedish festival has ever been nominated before, and this is the first time since the Roskilde nomination of 2006 that a Scandinavian festival is among the chosen few.

The 22nd edition of the Sweden Rock Festival will take place in Sölvesborg, southern Sweden, on June 5-8, 2013. Around 70 bands will perform on five stages, and among the confirmed artists so far are KISS, RUSH, STATUS QUO, ACCEPT, SAXON, AMON AMARTH, UFO and KROKUS.

For more information, see www.swedenrock.com.

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