THE DEVIL WEARS PRADA Returns With Video For Brand New Song 'Ritual'

March 8, 2024

THE DEVIL WEARS PRADA has released the official music video for the brand new single "Ritual". The song, which was co-produced by Grammy-nominated Tyler Smyth (I PREVAIL, FALLING IN REVERSE) and mixed by Zakk Cervini (BRING ME THE HORIZON, BLINK-182),finds the band further experimenting with and pushing the boundaries of its signature sound.

THE DEVIL WEARS PRADA states: "With 'Ritual', we are kicking off the new era of THE DEVIL WEARS PRADA with a bang. 'Color Decay' saw us diving into the emotional struggles so many of our generation are going through, so we wanted to write a song that amped up the energy level. Lyrically, 'Ritual' is about the mundane experiences of life, surrendering to the monotony rather than going against it."

THE DEVIL WEARS PRADA continues to smash boundaries and expectations. They are truly operating in the height of their career, having moved over 75,000 tickets on the "Metalcore Dropouts" tour, during which they've been playing material almost exclusively new material from 2022's "Color Decay". Rather than focus on their deep (and much-loved) catalog, the band is leaving fans even hungrier for even more new songs.

THE DEVIL WEARS PRADA will appear at two major upcoming festivals — So What?! in Texas in June and When We Were Young in Las Vegas in October.

"Color Decay" followed 2019's "The Act". As Revolver stated when selecting the record as one of the "50 Most Anticipated Albums Of 2022," "THE DEVIL WEARS PRADA have proven time and time again that it's possible to never stop sonically experimenting — with screamo, with spoken word, with atmospheric electronica, with sludge — and never lose their own crushing identity. Anticipating their next successful risk is one of the things that makes being a TDWP fan so rewarding."

THE DEVIL WEARS PRADA have been consistently delivering since forming in 2005. Fans voted 2009's seminal "With Roots Above And Branches Below" one of the "5 Greatest Metalcore Albums" in a Revolver poll, with the magazine christening it "a true metalcore landmark." The group has notched six consecutive Top 5 debuts on the Billboard Top Hard Rock Albums chart, including "Dead Throne" (2011),"8:18" (2013),"Space" EP (2015),"Transit Blues" (2016),"The Act" (2019) and "ZII" EP (2021). The latter served as a sequel to one of their most beloved projects — 2010's "Zombie" EP. In the wake of the EP, the group exceeded a quarter of a billion cumulative streams and views. During 2021, the musicians decamped to remote hideaways together in Wisconsin and Desert Hot Springs, California. This time around, keyboardist/programmer Jonathan Gering took the reins as producer, collaborating closely to assemble a rich sonic architecture for what would become "Color Decay".

Photo credit: Imani Givertz

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