AEROSMITH's STEVEN TYLER: SONY Commercial Posted Online

May 7, 2004

A Sony TV commercial starring AEROSMITH frontman Steve Tyler has been posted online at this location (Quicktime, file size approximately 6 MB).

The commercial, dubbed "Slo Mo", began airing on the CBS network earlier this week and is expected to continue running on network and cable channels through July.

Starring in the commercial alongside Tyler is the Cyber-shot® DSC-T1 digital camera, "Sony's pocket-sized camera that is always ready to take great pictures," according to a Sony press release. "The DSC-T1 comes to life in just over a second, ensuring that you’re always able to capture life's moments as they happen whether they feature family, friends or famous rock stars."

"By appearing with rock icon Steven Tyler, the DSC-T1 gets the rock 'n' roll status it deserves for its edgy design, powerful features and roof-raising performance," commented Allan Jason, director of marketing for Sony's Personal, Mobile and Imaging Division.

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