GREAT WHITE's MARK KENDALL Says Much Of Today's Rock Music Sounds Too Perfect At Cost Of Human Element

October 24, 2019

In a brand new interview with the "Iron City Rocks" podcast, GREAT WHITE guitarist Mark Kendall lamented the fact that the invention of digital audio tools has provided artists with the tools to achieve perfection in recording, ultimately making much of today's music sound too perfect at the cost of feeling or emotional content.

"You see a computer, you see where every bass note lands, and you can see that it's not landing perfectly on the kick [drums] every time," he said. "So, the thing a lot of people do is make sure all those bass notes line right up with the kick drum, and what they're actually doing is turning it into a machine. Their guide is a machine, so, to me, they're sucking the human element out of it. I like the old-school way — if it sounds good to us, it's good.

"When I hear a singer and nothing's poking out at me, even though Autocorrect might say sometning different, if it's going by and I'm digging it, we don't touch it," he continued. "And we all feel the same way."

According to Kendall, some of the greatest rock songs of all time were recorded live in the studio, and the bulk of music was laid down as a band, giving the songs an organic feel.

"If you listen to '30 Days In The Hole' by HUMBLE PIE, it's all over the place as far as the beat is concerned; if you put a drum machine next to it, it would be laughable. But they're so engulfed in the soul and they just capture the moment and they feel each other when they're playing together, so you don't really notice that. If you wanna drag it back a little bit and it feels right, it's right. '30 Days In The Hole' is one of the greatest songs ever written, and the tempo is out of control and it's still beautiful. They didn't have a computer screen to look at to fix this and that, and it's the greatest. So I like that human connection to music — it's what it's all about — and most of my heroes feel the same way. I've heard Joe Walsh say that, I've heard tons of people."

Last year, GREAT WHITE announced the addition of new singer Mitch Malloy to the group's ranks. He replaced Terry Ilous, who was fired from the band in July 2018.

The Ilous-led GREAT WHITE released two albums, 2012's "Elation" and 2017's "Full Circle", before Terry was shown the door.

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