LORDI: 'This Is Heavy Metal' Video Released

August 20, 2010

"This Is Heavy Metal", the new video from Finnish heavy metal monsters LORDI, can be viewed below. A higher-quality version of the clip is available at Metal-Hammer.de.

"This Is Heavy Metal", the first single from LORDI's upcoming fifth studio album, "Babez For Breakfast", is available for just .69¢ through all digital providers, including The Omega Order, and features cover art created by LORDI mainman Mr. Lordi.

"I wanted to paint a picture which at the same time crystallizes something of the essence that is of '80s metal and also as pays a visual tribute to many of our own idols of that era," commented Mr. Lordi. "So, to be able to fit them all in, I created a Frankenstein monster made out of bits and pieces of members of TWISTED SISTER, KISS, W.A.S.P. and ALICE COOPER, to name only a few."

He continued, "The song itself is written in the same train of thought and appreciation. I wanted to write a song that is heavy metal according to LORDI. The riff should sound familiar from the first second you hear it and you should be able to sing along the chorus already when it comes out the second time.

"Most of our favorite bands come from the U.S., with only few exceptions.

"Someone once said that LORDI must be the most American band in Finland. I think that is quite correct.

"The whole concept of our band, both musically and visually, is heavily influenced by American pop culture, comics, horror films and music."

LORDI will release its fifth studio album, "Babez For Breakfast", on September 14 in the U.S., September 15 in Europe and on October 27 in Japan. The CD was recorded in early 2010 in Nashville, Tennessee with highly regarded producer Michael Wagener, who has produced albums for artists as varied as OZZY OSBOURNE, ALICE COOPER and JANET JACKSON and mixed METALLICA's classic "Master of Puppets".

Check out the cover artwork below.

LORDI debuted "This Is Heavy Metal" during the band's headlining appearance at this year's Gods of Metal festival, which took place June 25-27 in Torino, Italy.

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