GODSMACK Shares Behind-The-Scenes Footage From Making Of 'Soul On Fire' Video
February 22, 2023
GODSMACK has shared behind-the-scenes footage from the making of the music video for the band's upcoming single "Soul On Fire". The clip, which will make its online debut on Friday, February 24, was directed by GODSMACK frontman Sully Erna and was produced by RED13 Creative at Red13 Studios.
"Soul On Fire" is taken from GODSMACK's new album, "Lighting Up The Sky", which will also arrive on February 24 via BMG. The LP was co-produced by Erna and Andrew "Mudrock" Murdock (AVENGED SEVENFOLD, ALICE COOPER).
The first single from "Lighting Up The Sky", "Surrender", which arrived in September, marked the first release from GODSMACK in four years, following their globally acclaimed and gold-certified 2018 album "When Legends Rise", which earned the Sully Erna-fronted outfit a No. 1 spot across U.S. Hard Rock, Rock, and Alternative album charts.
In a recent interview with Pablo of the Minneapolis, Minnesota radio station 93X, Erna spoke about the fact that "Lighting Up The Sky" will likely be GODSMACK's final collection of original material. He explained: "It's the most important record, I think, we've ever written and recorded.
"I've never been that artist who says, 'Oh, this record is our newest record. It's our best work ever.' You can read any interview you want over my whole career, and you've never heard me say it," he continued. "I've always loved our records [and] I always knew there would be some good singles on it and hoped it did well, but I was never the guy that said, 'This is our best fucking work ever.' And I'm telling you right now this is our best fucking work ever. And it's because it's emotional, man. This is the last record we're ever gonna do. This is the last run around the mill for us. We put every single ounce of energy and emotion into this album. Especially for me, when I wrote a lot of these songs, it was about my life journey. That's really what the sequence of this album becomes about. Not that it was planned that way, but this really kind of mystical thing happened where I felt like the universe wrote this record."
Erna went on to clarify that GODSMACK does not intend to stop playing live shows anytime soon. "I wanna make sure people are clear about what we're saying here," he said. "I'm not saying that the band may be breaking up. What I'm saying is I think this may be the last body of work you get musically from the band. And it's because we're in this place in our lives right now where we've done a lot of work over the last three decades. Without sounding egotistical, which we're not trying to do, we're at 27 Top 10 singles, 11 Number Ones. We could literally do back-to-back nights in an arena and play 15 songs a night and never play the same single twice, let alone the 'B' cuts. And we started thinking, when we were in that thought process, why are we in here grinding all the time and doing this new music when we wanna just also know that we've never stopped in the 25 years we've been touring. We'd like to be able to enjoy our lives, our family, our houses, the things that we've earned over the years that we've sacrificed. So I think the balance for that, the happy medium, is to be able to just go out there now and continue to do live shows and put the greatest-hits show together.
"I don't know what we're gonna do after this record," he explained. "And it doesn't make sense to continue to do music. It really feels complete in a good way, in a positive way. We feel like we've honored our career, our relationships with our fans, and we're always gonna be there for them; we're gonna do shows. But as far as to continue this, after this [album], unless we just decide one day, 'Yeah, one more for the road,' I think this could be it for us with new music."
GODSMACK will embark on a spring 2023 tour with special guests I PREVAIL.
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